In America, Subaru has done quite a lot of smart TV commercials featuring dogs. Subaru’s brand image for many of its cars is towards an outdoorsy crowd that shops at REI and loves their dogs.
It appears that even thousands of miles away, and in Russia, they use the same advertising ideas and tactics. Well sort of, since this Russian Subaru commercial for the Subaru XV might give dog lovers a heart attack. (Don’t worry though as it turn out ok at the end of the commercial.) Also it uses the famous Russian dashcam to make it seem like a real commercial. Watch it below.
Subaru XV Commercial with Dog
This Subaru commercial makes us wonder, are we really all that different?
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