Talking Strategy on the Tesla Gigafactory – Podcast Quick Sip

In this CarNewsCafe Podcast Quick Sip, Aaron talks about Tesla Motors’ strategy with the short list of location choices made for the upcoming Gigafactory to build batteries for the company’s cars.

This analysis first appeared as an editorial he wrote for and in this Quick Sip, Aaron expands on the notion and explains some of the nuances going on behind this strategy, as he sees it.


Aaron Turpen
An automotive enthusiast for most of his adult life, Aaron has worked in and around the industry in many ways. He is an accredited member of the Rocky Mountain Automotive Press (RMAP), the Midwest Automotive Media Association (MAMA), the Texas Auto Writers Association (TAWA), and freelances as a writer and journalist around the Web and in print. You can find his portfolio at