Johann Jungwirth, CEO and President of Mercedes-Benz Research and Development, North America, talks with Telematics Update about the work his company is doing into self-learning cars.

The idea is very awesome and goes beyond the next level of infotainment and connectivity, making the car a sort of “friend” in that it learns about its drivers and passengers, recognizes them, and adapts to them. Well worth the time to watch.

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An automotive enthusiast for most of his adult life, Aaron has worked in and around the industry in many ways. He is an accredited member of the Rocky Mountain Automotive Press (RMAP), the Midwest Automotive Media Association (MAMA), and freelances as a writer and journalist around the Web and in print. You can find his portfolio at

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