The one-off Concours d’Elegance Edition of the BMW i8 auctioned at the Pebble Beach show for $825,000 as celebrity auctioneer Jay Leno while President and CEO of BMW North America Ludwig Willisch presided. Proceeds from the auction went to the Pebble Beach Foundation.

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Sold ahead of the official BMW i8 fall sale date for approximately six times the MSRP of $135,700, the 2014 BMW i8 Concours d’Elegance Edition is unlike any other BMW i8 in the world. Proceeds of the sale made by Gooding & Company, the official auction house of the Pebble Beach Concours d’Elegance, will go to the Pebble Beach Company Foundation, which raises funds for Monterey County youth and distributes grants spanning the arts, athletics, environmental sciences, educational organizations and community programs.

The 2014 BMW i8 Concours d’Elegance Edition features BMW Individual Frozen Grey Metallic exterior paint and a Dalbergia Brown leather upholstery, which is tanned using dye derived from plant extracts and accented with stitching in BMW i Blue. Other trim accents in BMW i Blue, include the seat belts. Further marking this as truly one-of-a-kind, the words “Concours d’Elegance Edition” i8 are laser etched in the interior and “BMW i8” is embossed into the front headrests.

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An automotive enthusiast for most of his adult life, Aaron has worked in and around the industry in many ways. He is an accredited member of the Rocky Mountain Automotive Press (RMAP), the Midwest Automotive Media Association (MAMA), and freelances as a writer and journalist around the Web and in print. You can find his portfolio at AaronOnAutos.com.

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