The Challenger Hellcat entered the public eye a year or so ago and after entering the market, became one of the hottest commodities that’s legally available. The Hellcat’s 707 horsepower and performance-focused American musculature was an instant success in magazines and reviews. It didn’t take long for Dodge to capitalize by adding the option to the four-door muscle cousin of the Challenger, creating the Charger Hellcat.
Since their introduction for ordering and purchase, the Challenger Hellcat and Charger Hellcat have topped 9,000 orders, surprising even Dodge with their extreme popularity. At about $65,000 a pop, starting price, they aren’t cheap either. Enthusiasts have been quick to embrace the modern growlers, though, and forums are alight with talk of the muscular twins.
This popularity, of course, means that Dodge is having to redouble efforts to figure out how to make that many and get them delivered. Some dealerships are taking orders for cars they may not be able to deliver as well, as popularity breeds scams. It may also negatively affect Fiat-Chrysler’s standings with the EPA, as new CAFE requirements loom.