Buick asked Harris Poll to do a survey about hiding holiday gifts. The survey got some interesting results, with the tie-in being that Buick now has a program where some vehicles can accept Amazon deliveries so the gift box doesn’t end up on your porch and in the wrong hands. The system uses an Amazon Key to remotely open the cargo hatch on a connected vehicle from Buick. The delivery person can then leave the item in the car instead of on a porch or in a mailbox.
The survey that prompted Buick to consider this as an option this holiday season found that a lot of parents (82 percent of them) are looking for new spots to hide holiday gifts for their kids. About 80 percent of them have hidden a gift in their own vehicle as a way to keep children, friends, or others from finding it. Most also agree that a storage compartment in the vehicle for that purpose would be ideal. And 60 percent of parents have had a holiday ruined when their kids found their gifts early.
That’s pretty interesting. Here’s some photos from Buick showcasing how their setup works in the Enclave.
Latest posts by Aaron Turpen (see all)
- 2019 Buick Envision Is Well-Rounded Goodness - February 18, 2019
- How large of a competitive advantage does Tesla have with electric vehicle technology? - February 16, 2019