Toyota has unveiled the all-new, sixth-generation 2026 RAV4, marking a significant evolution in its best-selling compact SUV lineup. This latest model introduces a fully electrified powertrain lineup, advanced technology integrations, and diversified styling options to cater to a broad range of drivers.
Key Highlights:
- Electrified Powertrains: The 2026 RAV4 will be exclusively available with Hybrid Electric Vehicle (HEV) and Plug-in Hybrid Electric Vehicle (PHEV) options. Notably, the new PHEV variant offers an estimated all-electric range of 50 miles, a 20% improvement over the previous 42-mile range, and delivers up to 320 horsepower.
- Diverse Styling Options: Buyers can choose from three distinct design themes—Core, Sport, and Rugged—across seven grades. This includes the debut of the first-ever RAV4 GR SPORT, developed in collaboration with Toyota GAZOO Racing, featuring GR-tuned handling, aggressive exterior styling, and an exhilarating PHEV powertrain with all-wheel drive. Additionally, the Woodland grade is available in both HEV and PHEV configurations, equipped with standard AWD, higher ride height, all-terrain tires, and a unique split grille.
- Advanced Technology: The new RAV4 introduces Toyota’s Arene software development platform, enhancing the multimedia system’s cockpit voice agent, center display, and advanced safety technologies. This platform represents Toyota’s initial step toward producing software-defined vehicles.
The 2026 RAV4 is set to launch by March 2026 across North America, Japan, and Europe. Given the model’s popularity—over a million units sold globally last year—Toyota is considering manufacturing the new RAV4 domestically in the U.S. to mitigate the impact of U.S. tariffs on imported vehicles. Currently, the RAV4 is produced in Kentucky, Japan, and Canada.
For more detailed information, you can visit the official press release.
