Car Salesmen Are Always Saying They’re Losing Money. Why?

It’s not uncommon for a car salesman or sales manager to tell a customer that they’re “losing money” on the deal. Is that true? And if so, how do dealerships make any money then? Well, it’s a little complicated. But I can nutshell it for you. Selling cars isn’t how most new car dealers show a profit.

Aaron Turpen
An automotive enthusiast for most of his adult life, Aaron has worked in and around the industry in many ways. He is an accredited member of the Rocky Mountain Automotive Press (RMAP) and freelances as a writer and journalist around the Web and in print. You can find his portfolio at AaronOnAutos.com.